Early warning on your assisted living referral sources
For hospice and home health sales teams
One hospice admission from assisted living is worth about $9,600 in Medicare revenue in Utah. When a community you depend on changes leaders or loses its nurse, the referral relationship can change with it. Census Watch tells you in your next Monday alert, with the move to make.
Read Issue 01 · 63 Salt Lake County licenses, every figure sourced
Built around the communities that already send you patients. Nothing to install.
The assisted living communities your team depends on most. That list becomes your watch list.
State licensing records, job postings and the communities' own websites, checked against each other before anything is sent.
What changed, why it matters and your next move, with a confidence label on every item.
Two real items from October 2026. Every alert says how sure we are, and we cut anything we can't confirm.
Licenses #2 (10 beds) and #3 (13 beds) were issued October 8–9, 2025, at 8912 South 2700 West, the same street as a 32-bed memory care license from February 2025.
Next moveIntroduce your team to the West Jordan campus before referral habits set.
Source: Utah DHHS licensing fileListed for a 95-bed Type II community with 15 memory care beds. First posted October 2024, re-posted October 2026.
Next moveCall the front desk and ask who leads the community today.
Source: job board listing, captured Oct 21, 2026Census Watch works alongside the tools you already use. It covers what they can't see.
| Your CRM | Census Watch | |
|---|---|---|
| Tracks | Your team's visits, calls and referrals | Changes at the communities themselves |
| Data comes from | What your team enters | State licensing records, job postings, community websites |
| A new administrator shows up | When a rep happens to hear about it | In your next Monday alert |
| Delivered as | Something you log into | A Monday email, plus an export for your CRM |
Set it to one of your real assisted living partners. Then picture losing it for six months because a new administrator brought in their own hospice.
Census Watch Weekly: $400 a month, $4,800 a year
Utah's Medicare hospice payments averaged $174.45 per day of care in fiscal year 2024 ($245.7 million over 1.41 million days, all levels of care). The 55-day default is the 2022 median hospice stay for assisted living residents, per MedPAC; the average was 165 days. Using the median and 2024 payment levels keeps these figures conservative. Revenue, not profit.
Flat fees only. Census Watch never accepts payment tied to referrals, admissions or census.
Free
Signup form not connected yet.
For sales and partnership teams
Pays for itself at half an admission a year.
Our guarantee: if Census Watch hasn't started at least one new conversation between your team and an assisted living community in your first 60 days, we refund both months.
Start Census WatchSignup form not connected yet.
State licensing records from the Utah Department of Health and Human Services, public job postings, and the communities' own websites. Dollar figures use Medicare's published hospice rates. Every item names its source.
Every figure passes three checks before it is sent: an automated check against the raw source, an independent re-derivation, and a human sign-off. Each item carries a confidence label, and anything we can't confirm is cut. Errors are corrected within 24 hours and logged.
Medicare's claims data runs about 18 months behind for everyone, including the big analytics firms. We use it for one thing: how each competitor's business is built, like what share of its patients are in assisted living. Everything else comes from sources checked every week (leadership hiring, new licenses) or every quarter (ownership changes, family survey results). Every number shows its date and how fresh it is, so you always know which is which.
They know the buildings they visit. Census Watch covers the ones they don't, shows who is winning each building, and flags changes at your accounts when they happen, not when your liaison next stops by.
No. Census Watch is a flat-fee information service. We never accept payment tied to referrals, admissions or census, and we never steer patients.
Yes. A subscription covers your organization's team in one territory. It is licensed for internal use and may not be redistributed outside your organization.
All licensed assisted living communities in Utah. The free monthly brief starts with Salt Lake County, with Utah County next.